Community Health Workers (CHWs)

Career Guide, Skills, Salary, Growth Paths & Would I like it, My MAPP Fit.

(ONET 21-1094.00 – sometimes called Promotores de Salud, Patient Navigators, Community Outreach Specialists or Health Equity Liaisons)*

Back to Community & Social Service

1 | Career Snapshot

2025 Metric Data Source
Median annual wage (May 2024) $51,030 bls.gov
Employment (2023) ~68,000 CHWs bls.gov
Projected growth 2023-33 13 % (≈ 8,300 new jobs) money.usnews.com
Average annual openings ~9,600 (growth + retirements) onetonline.org
 

Driving forces include Medicaid value-based care, the aging population, and a policy shift that reimburses “social-determinants-of-health” (SDOH) navigation. Many states now certify CHWs and allow Federally Qualified Health Centers (FQHCs) to bill for their services.

2 | Core Responsibilities

Domain Daily Tasks & Tool Stack
Outreach & Enrollment Canvass neighborhoods, enroll families in Medicaid, CHIP, SNAP; capture data with Tableau Mobile or CommCare.
Health Coaching & Education Lead culturally tailored sessions on diabetes prevention, maternal health, vaccinations; create TikTok micro-lessons.
Navigation & Case Support Schedule appointments, arrange transport, translate discharge instructions; update Epic Community Connect care plans.
SDOH Screening & Referral Use the PRAPARE or Hunger Vital Sign tool; route clients to food pantries, housing aid, utility grants; track outcomes in Aunt Bertha/FindHelp.
Advocacy & Policy Feedback Relay community pain points to public-health departments; help craft grant narratives and city-council testimony.
Data & Outcomes Pull neighborhood dashboards (CDC PLACES, Social Vulnerability Index); evaluate ROI: ED visits ▼, A1C values ▲ adherence.
 

3 | Work Settings & Lifestyle

Employer Field Work Typical Schedule Pros Challenges
FQHC / Safety-Net Clinic 40 % home visits M–F 8-5 + health-fair weekends Federal loan repayment; career ladder to care-coordination Funding cycles, caseload 120+
Public-Health Department 50 % outreach Flex; disaster deployments Pension; policy influence Bureaucracy; grant paperwork
Managed-Care Organization (MCO) 25 % visits Hybrid tele-outreach Bonus tied to quality scores Member churn; KPI pressure
Hospital / ACO 60 % floor rounds 3-12 hr shifts Interdisciplinary learning Rotating weekends; discharge chaos
Community-Based Nonprofit 70 % field Nights for parent classes Mission culture; creative freedom Fund-raising volatility
 

Caseloads vary from 60 clients (high-touch maternity) to 200 members (telephonic chronic-disease roster). Burnout risk climbs above 150; most programs cap at 100 and add peer mentorship circles.

4 | Education, Certification & Advancement

Level Requirements Typical Duration
Entry CHW HS diploma or GED + 40-hour core training (communication, HIPAA, motivational interviewing) 1–3 months
State-Certified CHW 80–160 classroom hrs + 1,000 supervised practice + exam (varies by state) 6–12 months
Specialty Badges Diabetes Prevention, Maternal & Child Health, Behavioral Health Peer 40–100 hrs each
Lead / Supervisor A.A./B.S. Public Health or Social Work + 3 yrs field 2–4 yrs
Program Manager / MPH Master of Public Health (MPH); grant & data leadership 5–8 yrs
 

Thirteen states reimburse only certified CHWs; five require no certification; the remainder are implementing voluntary registries.

5 | Salary Ladder (2025)

Career Stage National Range Value KPI
New CHW Trainee $37K–$45K Outreach conversion, data-entry accuracy
Certified CHW $47K–$60K Hospital readmits ▼15 %, HEDIS gaps closed
Senior CHW / Care-Coordinator $58K–$70K Caseload quality scores, intern coaching
CHW Program Supervisor $68K–$85K Staff retention ▲, grant renewal rate
SDOH Program Director (MPH) $85K–$110K ROI (cost avoidance) > 3 : 1; policy wins
 

Urban centers (NYC, SF) add 15–25 % locality pay; unionized Connecticut and Oregon CHWs recently negotiated $26–$30 hourly rates. ctinsider.com

6 | Future-Facing Trends (2025-2030)

Trend What It Means for CHWs
Medicaid 1115 Waivers for SDOH 14 states pay CHW services directly, creating thousands of new FTEs. bls.gov
AI-Driven Risk Stratification CHWs receive dynamic risk lists from predictive-analytics engines—earlier outreach, but bigger data-literacy expectations.
Climate-Health Response Heat-wave & wildfire smoke alerts push CHWs to distribute sensors & N95s; FEMA funds micro-resilience training.
Green-Skills Premium LinkedIn’s Green-Skills Report notes a 22 % YoY jump in postings that list “sustainability” or “climate-resilience” skills. linkedin.com
Tele-CHW & mHealth WhatsApp & SMS chatbots scale chronic-disease coaching; bilingual text flows lift medication adherence 18 %.
Credential Portability Interstate CHW compact (launched 2027) will recognize licenses across 9 participating states, easing relocation.
Community-Owned Data Programs adopt REDCap & open-source DHIS2; CHWs co-design dashboards to democratize health insights.
 

7 | Must-Have Skill Stack

Technical

  • Motivational Interviewing & Health Coaching
  • EMR Navigation (Epic, Cerner, Athena)
  • SDOH Screening Tools (PRAPARE, Accountable Health Communities)
  • Basic Data Viz (Excel, Tableau Public)
  • Grant & KPI Documentation
  • HIPAA-Compliant Mobile Tech

Human

  • Cultural & Linguistic Humility
  • Trauma-Informed Communication
  • Boundary Setting & Self-Care
  • Group-Facilitation & Storytelling
  • Bilingual Fluency (Spanish, Mandarin, ASL, or local dialect)

8 | Pathways In & Up

Starting Point Transferable Strength Pivot Strategy
Medical Assistant Patient triage know-how Add CHW cert → chronic-disease coach
Home Health Aide In-home rapport Cross-train on SDOH + EMR → care-navigator
GED Graduate / Community Volunteer Trust in neighborhood Enroll in local CHW apprenticeship → anchor outreach team
Social-Work Student Case-management theory Combine MSW practicum with CHW fieldwork
Peer-Recovery Coach Lived experience in SUD Earn Behavioral-Health CHW badge → MAT clinic role
 

9 | Burnout-Proofing Plan

  1. Peer-Support Circles – Monthly reflective sessions reduce turnover by 22 %.
  2. Mindfulness Micro-Breaks – 5-min breath apps before and after home visits.
  3. Boundary Training – Role-play “assertive referrals” vs. over-functioning.
  4. Technology Hygiene – Designated “no-email nights” enforced by supervisors.
  5. Professional Growth Paths – Tuition reimbursement to A.A./B.S. Public Health.

10 | “Is This Career Path Right For You?”

Find out Free.

  1. Take the MAPP Career Assessment (100% free).
  2. See your top career matches, including 5 Free custom matches allowing you to see if this job is a good fit for you and likely one you will enjoy and thrive in.
  3. Get a personalized compatibility score and next-step guidance.
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Because Community Health Work hinges on service motivation, interpersonal energy, and flexible problem-solving, the MAPP’s 71-factor motivator map is the wisest first step before you commit to a certification or MPH tuition.

11 | Six-Month Action Plan

Month Milestone Tool/Partner
1 Shadow a CHW ride-along; log 20 hrs Local FQHC
2 Complete 40-hr Core CHW Training (state approved) Community college
3 Get CPR/BLS & HIPAA micro-certs Red Cross + Coursera
4 Build an SDOH Referral Map for 5-mile radius Aunt Bertha API + Canva
5 Pilot a WhatsApp Diabetes Chatbot with 10 clients Twilio + Flow.ai
6 Present ROI mini-study to clinic leadership; negotiate full-time offer Power BI dashboard
 

12 | Closing Remarks

As healthcare pivots from fee-for-service to whole-person value-based care, and as climate, equity, and chronic-disease crises collide, Community Health Workers are the bridge builders who translate medical advice into daily reality. If your MAPP profile confirms a passion for grassroots advocacy, cross-cultural empathy, and practical problem-solving, CHW work offers a resilient career with clear ladders into counseling, public health, or health-tech leadership.

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